Events

The Digital Analytics industry has grown in recent years, with the wide adoption of new technologies, approaches to data capture, legal and privacy issues and better exploitation of the available data within businesses. At this event we will be discussing some of the changes to the digital analytics landscape, presenting real-life examples and case studies and offering a glimpse into what it is possible to achieve with your digital analytics programmes.

Join us in Zagreb at the Koios offices on 27th March, where we’ll be discussing the use of various platforms in achieving digital analytics excellence, whilst maintaining the best data accuracy and security.

We’ll be joined by experts from Adobe who will be discussing case studies in the Financial Services industry and the best ways to use digital analytics data across different business systems.

Speakers:

• Rhys Hogsden, Yard's Head of Digital Analytics and an expert in implementing digital analytics using server-side and cookieless implementations, who will be presenting options for cookieless analytics.

• Radim Sevcik, who is a Partner Solutions Consultant for Eastern Europe at Adobe. With a long career in analytics and a passion for data visualization, he creates innovative solutions that help businesses grow and become more efficient.

• Gerrit Dietz who serves as the EMEA Senior Sales GTM Lead for Data & Insights at Adobe, specializing in Adobe Analytics/CJA and AMM. He brings extensive experience from leadership roles across financial services, management consulting and the tech/media industry. Gerrit also holds an MBA in International Management, diploma in business administration with a focus on business informatics and is a former banker. He is also working on his DBA with a focus on AI in FS marketing.

• Paul Newbury, Yard Founder and Yard Chief Data Officer, who will be discussing achievements in using digital analytics data to drive website experiences.

Agenda:

9:00 – 9:30am Arrival & networking
9:30 - 9:40am Event opening
9:40 – 10:00am The Future of Digital Analytics Panel Discussion
10:00 – 10:30am Digital Analytics for the Finance Industry -
Gerrit Dietz
10:30 – 11:00am Empowering Cross Platform Digital Analytics
with Adobe CJA - Radim Sevcik
11:00 – 11:15am Break & Coffee
11:15 – 11:45am Cookieless Tagging and Other Options for
Digital Data Capture - Rhys Hogsden
11:45 – 12:15pm Using Digital Analytics Data for Website
Personalisation – An EPSON Case Study - Paul Newbury
12:15 – 12:30pm Closing Remarks
12:30 - 14:00pm Lunch & Networking

Click here to register!

Please note that in order to ensure attendees get the most value from our events there are a limited number of spaces available.