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BRAND PERFORMANCE THROUGH DATA

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Globally trusted digital consultants, catalysing brand success. Yard partner with clients to enable and deliver ROI. Trusted by technology vendors and clients alike, Yard consultants operate on a global platform guiding clients with best practices, deep knowledge and years of experience.

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Content

Connecting brands to the people
who matter.

Data

Connecting businesses to the data
they need most.

Search

Connecting search intent to
conversion.

Not sure how we can best help your business?

Have a chat with one of our expert team members.

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SEO for Ecommerce

Our experts provide all the information you need for a winning ecommerce SEO strategy.

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Scoring a memorable goal

In partnership with DC Thomson Media, we used interactive content to smash sales targets for the first book in their Heritage range.

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Complete guide to data layers

Find out how you can improve data capture on your site.

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Moving a whole nation

Our technical SEO experts were put to the test when tasked with completing a site migration for the VisitScotland website.

Updates from Yard HQ

September: Flying through the year

September has just flown by. The Rugby World Cup in Japan is in full swing with Wales looking good and Scotland are looking… well, let’s hope they improve in the next couple of games.

Meet the Yardies – Beth and Lauren

Meet our Yardies. We’re a dedicated bunch of like-minded individuals growing rapidly because of our love for digital. This month, it's Beth and Lauren.

Google: blurring the line between ‘natural’ and paid search results

Various studies over the last 16 years have shown that users are often unaware of or unable to distinguish Google’s paid ads from natural search results.