The eCommerce industry is constantly evolving – as are customers’ expectations around user experience. As the sector moves away from first-party cookies, understanding complex customer journeys and how to optimise them becomes increasingly difficult. Marketers need to gain visibility of every customer touchpoint to improve user experience and optimise marketing spend.
We’ll be joined by industry experts who will be presenting how to optimise revenue at every stage of the customer journey to grow your eCommerce business.
Tim Willis – Head of Ecommerce at PushON
- How to transform your customer experience through progressive web apps (PWAs).
Simon Boice – Head of Digital Performance at Lovehoney
- Hear about Lovehoney's journey moving from a last-click to a multi-touch attribution model.
Sonny Driscoll & Andrew Skinner from Cubed
- The importance of full model attribution in eCommerce.
Discuss your challenges
This is your opportunity to discuss the challenges you are currently facing and get honest, practical advice from our subject matter experts.
Whatever your current marketing challenge, our team will be on hand to chat it through. It’s also a great way for you to hear about the latest digital trends, innovations and best practice use cases from the team we have on hand.
Thursday | 5pm | 9th June 2022
23rd Floor, Capital Tower
To register your interest, please email email@example.com and we will be in touch to confirm your attendance.
Our events are never complete without some treats to see you through! Beers are on us, we look forward to sharing one with you.