The Art of Agile

Are you interested in learning how to combine better goal setting and agile working to improve performance?

Ever wondered how top marketing teams work day-to-day? Matt Roberts, CEO of ZOKRI and renowned strategy and goal setting coach will be sharing the frameworks, systems and processes used by high performing marketing teams to supercharge their marketing effectiveness.

Find out how you can adopt frameworks like OKR or 4DX agile to deliver huge KPI improvements.

Topics include:

• What makes great goals different from average goals, and why you should care
• How to combine goals and KPIs, and why you actually need both
• What the right number of goals to target per team is, with the answer surprising you
• How to align a everyday work with quarterly goals to maximise effectiveness
• And if you're inspired, top tips to get you started immediately

This is your opportunity to discuss the challenges you are currently facing and get honest, practical advice from our subject matter experts.

Whatever your current marketing challenge, our team will be on hand to chat it through. It’s also a great way for you to hear about the latest digital trends, innovations and best practice use cases from the team we have on hand.

Friday | 9am | 8th April 2022

10 Rutland Square
Edinburgh
EH1 2AS

To register your interest email ross.foley@yard.email and we will be in touch to confirm your attendance.

Our events are never complete without some treats to see you through! Be sure to get down here and enjoy yourself with a fresh breakfast roll, a pastry (from Twelve Triangles) and some freshly ground coffee to enjoy while you take in the event.