We help our clients surface and understand digital data. We identify insights to inform decisions, enhance customers' online journeys, and trigger targeted personalised experiences. With MarTech expertise through our partnerships with globally leading vendors, we ensure our clients maximise their technology investments to deliver results.
- Statistical channel modelling boosted traditionally reported revenue from £16k to £10.7m for display impression campaigns.
- Increased display attributed revenue share from <1% to 9%.
- Reallocated £10.7m revenue from channels such as direct (£3.4m) and email (£2.7m) to display.
- Best practice Adobe Analytics solution across web and app platforms
- Surfaced data from complex live and on demand content interactions
- Upskilled the Manoto TV team on Adobe technologies through a consultancy programme
- A full migration of the Skipton site to the Adobe stack
- The delivery of optimised content via Adobe target
- A long-standing partnership formed, ensuring SBS are consistently maximising the technology that they have invested in
- £734k in additional profit per year
- Incremental revenue of £59.5k across all GA channels
- We expect these figures to increase considerably, stay tuned!