The Yard blog

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Yard collaborates with Edinburgh College

Design students can offer marketing agencies a fresh and completely unique perspective on digital campaigns. In our hunt for the best and brightest design students in Scotland, Yard’s Head of Search and Content, Barry...

BrightonSEO 2018 – the Yardies’ view

Last week, Yardies Austin and Caitlin headed to BrightonSEO, one of the most loved events on the SEO conference circuit. It no doubt lived up to this expectation, with thousands of people arriving on...

Yard wins Best Use of Content at the 2018 Drum Search Awards

After an early morning flight from Edinburgh to London, we arrived at the Marriott in Grosvenor Square for the 2018 Drum Search Awards. Now in its fourth year, the event brings together the individuals...

DMA Copywriting Club – The Art of Luxury Watchmaking

We’re always happy to open our doors and welcome like-minded, content-obsessed people for a night of… drinking. This time, it was to host another DMA Copywriting Club, with Yard’s very own Barry Begg leading...

MeasureCamp London 2018 – the Yardies’ view

As anyone with any experience of digital well knows, one of the key requirements for success is the effective collection of data. But what happens when it’s not data that is collected, but a...

Yard achievement unlocked – 300 website migrations complete!

Hip hip…hooray! Websites are constantly evolving and upgrading. When sites move domain, change URLs or move from HTTP to HTTPS, we implement a migration to ensure that user journeys remain seamless, search (SEO) visibility...

The Yard Questions – Executive Shaving

An interview with Dr. Shave We’ve worked with Glasgow-based shaving and grooming supplier Executive Shaving since 2013 and it’s been a great experience getting involved with all kinds of aspects of the business, from...

BIMA Digital Day 2017

It’s that time of year again! We love heading to Corpus Christi High School every year for BIMA’s Digital Day (take a look at our previous write ups of our 2015 and 2016 Digital Days) and...