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24th November 2016 by

Digital Marketing Work Experience at Yard

One of the students who was inspired to consider digital marketing as a potential career after taking part in our 2015 BIMA Digital Day at Craigmount High School spent last week at the Yard office in Edinburgh for work experience. To conclude a jam-packed (and hopefully interesting) week we asked Alison...

18th November 2016 by

Yard and Big Hearts – One Year On

This month marks the end of the first year of our successful digital partnership with Edinburgh based charity Big Hearts. 12 months ago, the charity was working with an outdated website that suffered from a lack of ability to collect data and to engage with its stakeholders. By the...

15th November 2016 by

BIMA Digital Day – A Student’s POV

BIMA’s Digital Day is aimed at 13-18 year old students and sees digital professionals head back to school for the day to inspire pupils and give them an insight into a world of digital careers. Not only that, but the afternoon is dedicated to a nationwide competition where students...

11th November 2016 by

Yard BIMA Thirstday

December is almost upon us, which means that not only is it almost time for us to blast out Michael Bublé nonstop in the office, but also that we’re coming up to our sponsored BIMA Thirstday event on Thursday 1st at Sygn. In case you’re unaware, BIMA’s Thirstdays are...

3rd November 2016 by

Measure Camp heads to Cardiff in 2017

At Yard we’re big fans of Measure Camp, the ‘world’s best analytics unconference’, so we’re delighted that four years after the event’s humble beginnings in London, Measure Camp is finally coming to Wales. As Cardiff’s digital industry continues to boom, it seemed fitting to choose to host the first...

28th October 2016 by

Yard shortlisted for UK Search Award

The UK Search Awards have been celebrating the expertise, talent and achievements of the search industry for six years and are regarded as the premiere celebration of SEO, PPC and content marketing in the UK. The awards attract hundreds of entries from leading search and digital agencies and we...

26th October 2016 by

Walk the wall for Cancer Research Wales

In May next year, Yard’s Web Analytics Consultant Nathan Stockford will be fundraising for Cancer Research Wales by walking across the Great Wall of China. Wales is currently one of the worst countries in Europe when it comes to detecting cancer early and the money Nathan raises will be going...

19th October 2016 by

The Rise of AI and Machine Learning

Imagine if an alien race was living among us in the world – quite a daunting thought, isn’t it? After all, what if it turned out that none of the aliens had any sympathy towards the human race? So far so seemingly unrealistic, until you consider replacing the stereotypical...