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August 21st, 2017 by

DMA copywriting workshop with Faith Liversedge

Last week, Yard’s Edinburgh office hosted an evening Copywriting Club on behalf of the DMA – complete with wine, Frazzles and a whole host of sharp, creative minds. Presented by Faith Liversedge – the session offered an interesting look into the world of millennials and finance. Did you know...

June 16th, 2017 by

The outREACH conference 2017

Last week, Kirsten, Marta and Jodi from our Content & Outreach team in Edinburgh jetted down to London for the first ever outREACH conference, hosted by Verve Search. The full day agenda covered all things outreach, from coming up with creative campaign ideas to how (not) to pitch to...

May 25th, 2017 by

Our favourite sessions at the Adobe Summit 2017

At the beginning of the month, a hoard of Yardies (we’re trying out a few different ways to refer to a collective group of Yard employees – thoughts?) descended upon the Adobe Summit in London for the second year running, ready to absorb as many digital marketing tips and...

April 18th, 2017 by

Yard shortlisted for Drum Search Award

  The Drum Search Awards celebrate the global expertise and achievements of the search industry across both PPC & SEO. The awards are described by the judges as ‘the one to win’ and we are very excited to this year be finalists in the Organic Team of the Year category....

March 24th, 2017 by

How Comic Relief have been grabbing attention this year

It’s the charity event that, every two years since 1988, encourages people across the UK to raise money to change lives both at home and in Africa. The aim is to ‘do something funny for money’ and the weeks of attention grabbing activities and fundraising culminate in a night...

February 14th, 2017 by

Our favourite Valentine’s Day campaigns 2017

This February, brands are hurling their Valentine’s Day deals at us and everyone seems to be creating some sort of campaign around love. Although we don’t mind the cheesy ads, we’ve taken particular notice of a few different campaigns that have taken more of an inspiring and meaningful approach....

January 5th, 2017 by

2017 in digital in 1 word

Happy New Year! With 2017 officially here and the whole year stretching ahead of us, we thought it would be a good time to share some of the interesting results we got when we asked guests of our sponsored BIMA Thirstday event in December what they anticipated being THE...

November 24th, 2016 by

Digital Marketing Work Experience at Yard

One of the students who was inspired to consider digital marketing as a potential career after taking part in our 2015 BIMA Digital Day at Craigmount High School spent last week at the Yard office in Edinburgh for work experience. To conclude a jam-packed (and hopefully interesting) week we asked Alison...