All posts by Lauren Pearson.

November 24th, 2017 by

Yard achievement unlocked – 300 website migrations complete!

Hip hip…hooray! Websites are constantly evolving and upgrading. When sites move domain, change URLs or move from HTTP to HTTPS, we implement a migration to ensure that user journeys remain seamless, search (SEO) visibility is retained and site performance is not affected. As part of our SEO and content...

November 23rd, 2017 by

The Yard Questions – Executive Shaving

An interview with Dr. Shave We’ve worked with Glasgow-based shaving and grooming supplier Executive Shaving since 2013 and it’s been a great experience getting involved with all kinds of aspects of the business, from email marketing, creating long-form content and recently offering migration consultancy. This month we met up...

August 21st, 2017 by

DMA copywriting workshop with Faith Liversedge

Last week, Yard’s Edinburgh office hosted an evening Copywriting Club on behalf of the DMA – complete with wine, Frazzles and a whole host of sharp, creative minds. Presented by Faith Liversedge – the session offered an interesting look into the world of millennials and finance. Did you know...

August 10th, 2017 by

The Edinburgh Festival Fringe 2017

  You’re surrounded by crowds on Princes Street, there are street food stands popping up all over the place and in the space of five minutes you’ve walked past a group of students singing acapella, a comedian that you’ve definitely seen on Mock the Week before, and a man...

June 16th, 2017 by

The outREACH conference 2017

Last week, Kirsten, Marta and Jodi from our Content & Outreach team in Edinburgh jetted down to London for the first ever outREACH conference, hosted by Verve Search. The full day agenda covered all things outreach, from coming up with creative campaign ideas to how (not) to pitch to...

June 5th, 2017 by

We’re Hiring!

Are you based in Edinburgh or Cardiff and looking for a new challenge? We’re always keeping a lookout for knowledgeable, enthusiastic and talented individuals to add to our team of brilliant Yardies and we’ve got some great vacancies to be filled at the moment. Take a look at who...

May 25th, 2017 by

Our favourite sessions at the Adobe Summit 2017

At the beginning of the month, a hoard of Yardies (we’re trying out a few different ways to refer to a collective group of Yard employees – thoughts?) descended upon the Adobe Summit in London for the second year running, ready to absorb as many digital marketing tips and...

April 18th, 2017 by

Yard shortlisted for Drum Search Award

  The Drum Search Awards celebrate the global expertise and achievements of the search industry across both PPC & SEO. The awards are described by the judges as ‘the one to win’ and we are very excited to this year be finalists in the Organic Team of the Year category....